Thursday, April 24, 2008

More on that Green Packaging trend

Just got off the phone with a customer of mine. Nice bloke, just no vision. We roll out our new EnviroPAKs this week and the one person I figure would get the idea, doesn't. Go figure.



At any rate EnviroPAKs are my answer to the burning question, "Do you have any GREEN packaging?" Now I can truthfully answer, "Why YES we do. Comes in three (3) flavours -- the O-card, the Mailer and the Presentation Case." They are truely great alternatives if you're looking to have a package that has the feel of retail packaging but on the budget. Comes in bite-sized lots of 50 and 100. Take a look if you're interested. Click HERE.


Three flavours to meet most short-run requirements. Give your presentation disc some pizazz use an EnviroPAK and wow them.

Tuesday, April 15, 2008

What really is "GREEN" Packaging?

That is a question that has plauged me for around ten years now. What really is considered "Green" Packaging?

Is it something that is easy to recycle? And if it's easy to recylce how much of it is easy to recycle? How do you separate the recycleable parts? Is it paper or plastic, or both? Believe you me, I have heard different explanations and different interpertations and it's mind boggling to say the least.

For me since I specialize in providing a plastic package I have been toying with the idea of a plastic tray that is encapsulated by paperboard. What does that mean? It means the tray holds the disc. The tray is inserted into a paperboard carried and the paperboard "case" is closed.

Been working on a few ideas where the plastic content is reduced by as much as 50%. So versus a standard CD jewel case for example which weighs in at a hefty 60 grams without the disc; my enviroPAK weighs in at 24 grams without the disc and 39 grams with the disc. The only difference is that it is a combination of paperboard and plastic.

Wondering now if this is a viable product that folks will embrace. Photos coming soon!